when you're the first lady of the united states, you have a bevy of dresses designed for you, and that is no different for ann romney, but that plays into the narrative, so that's why you see the focus on it. it's a down time in the economy, and it is an attempt, again, to suggest that the romneys are out of touch with middle class americans, which that will be up to the american people to decide, but i think that story plays into that narrative. >> i want to button this up with something else we see so prevalently in this day and age is digital media. the number of tweets that were rolling in per minute when it came to michelle obama. 28,000 tweets per minute while she was speaking. she's not even the candidate. look how it compared to the left. mitt romney's measurement was only 14,000 tweets per minute. but let's finish it this way by saying, as you said, she's not running. she may have an effect but she's not running. important to note that. >> and she's also the first lady of the united states, and she's been in a very prominent role for five years now, so let's -- you know, i thi